Heike and her team understand the media landscape in the DACH region and they navigate it with clarity. That part is expected. What is not expected is the way they build a sense of community around their work. It is felt between the agency and the clients and also among the clients themselves. This creates an environment in which the collaboration grows beyond the usual boundaries and becomes a space where people share knowledge and support each other in a natural way.

segara is a highly creative and resourceful partner with an exceptional attention to detail. They have played a pivotal role in elevating the presence of One&Only across the DACH market and in successfully launching SIRO to wide appeal. Their ability to remain agile and flexible, responding quickly to evolving priorities while maintaining consistently high standards, sets them apart. Above all, segara truly embodies the values of our brands, operating as a trusted extension of our team and delivering with precision, reliability, and integrity.

segara is more than just a PR agency! Heike Götz and her team not only provide strategic consulting and develop a tailor-made PR concept for us year after year, they also inspire us with ideas for topics and collaborations we had not previously considered. Based on our brand core and philosophy, Heike and her team identify the most relevant media and journalists for us and recommend truly suitable influencers – always guided by the principle of quality over quantity. We have been working with segara since 2019, achieved excellent coverage once again this year across all defined key media, and feel extremely well looked after by Heike and her team.